Founder of Binc Initiatives, former Category Manager/Merchant at Canadian Tire & Home Depot Canada, Colleen is a Retail Transformation Consultant.
Consulting for 10 years to CPG companies to help transform, launch & grow their businesses at retailers of all shapes & sizes using category management principles.
Proven track record in assessing Engagement Partners’ needs and delivering creative, effective solutions collaboratively and on time.
A curious, energetic and driven individual who is passionate about customer-centric retail and marketing strategies & omni-channel retail technology. A natural problem solver & team leader who moves easily from ideation to strategy to implementation and follow through. Possesses disciplined decision-making, strong leadership & communication skills.